Pinterest Views Dropping? What do you do when you notice that your Pinterest monthly views have started to drop? First things first, don’t panic! Paying attention to your analytics is very important, but it’s more important to pay attention to THE RIGHT DATA to help guide your decision making. In reality, your monthly views are […]
There are a lot of people talking about niche and targeting your ideal customer lately, but here’s the thing… …if you're stuck on what type of online business to start, then all of that stuff doesn’t actually matter yet! You can’t target the right customer until you actually know WHO your customer is. And you […]
The Best Jobs for Chronic Migraines As someone who has been living with migraine for about 30 years, I can tell that I’ve tried every treatment in the book. From prophylactics to triptans and everything in between, you name it, I’ve tried it. Plant-based foods? Check. Meditation? Check. Go to bed early? Check. Essential Oils? […]
Who would have thought that a Vintage Bathroom Sign would make a difference in my passive stream of income? What? Seriously?! This sign that I recently created is a replica of a vintage bathroom sign and it is a digital download. That means that you can purchase it for $5 and what you get is […]
The newest trend: Working from Home There are so many brand new work-from-home-ers that have emerged over the past few weeks, but what can we do to support those small businesses who are just like us, especially when we don’t have any money to spend? It really is a time to work together, just like […]
Whether it’s a decline in your income, fears about your family's health, or global uncertainty, if we give in, it can feel paralyzing. There's another option. It seems simple enough, but it’s often overlooked. Mindset is everything in business…because too many of us live in “comparisonville”. We compare ourselves to others online. Whether it’s a […]
I get it. You spent most of your life learning that it’s okay to go against the grain. Do young adults not fully comprehend the severity, or do they just not care about Coronavirus COVID-19? It’s okay to challenge conventional wisdom and question policies that are in place because “it’s always been that way.” After […]
Affiliate marketing using Pinterest is not as easy as it sounds. If you thought you could simply post a pin and change the link to an affiliate link and create passive income, I have news for you, you’re probably not going to make more than a few nickels. It’s the same with writing a blog […]
It's no secret, clarity gets the click. If you want more clicks, you need to be able to articulate a clear answer to an actual question. Here's how to accomplish that. Before you publish a blog or record a video, ask yourself: What’s the point of this? If you don’t do this, you might be […]
There is ONE Mistake You Should Never Make in your online business… In this article, you’ll learn why your ads and posts may not be converting as expected, and what you can do to instantly change that. Nobody wants traffic without conversion, so if you have a product, most especially a digital product, then you […]
You know you're thinking about it… This is certainly the time of year for reflection and soul searching. Like so many of you reading this, I’ve always been determined to juggle it all. Whether it’s juggling the household, work, laundry, groceries, pets, or working tirelessly through the night to craft the Fort Nite Bush (a […]
Ready to get your website set up right? Whether you're starting an online portfolio, a social media marketing business, a coaching business, a blog, or any kind of online business, the first and most important step is to make sure your website is set up the right way! WordPress is the Mercedes of websites. Why […]
Are you making this mistake with your side hustle? Coaches, Consultants, Experts, Service Providers…listen up. This post will help you make sense out of the online business model. Whatever your passion is, whatever you’re good at, I’m living proof that you can monetize it online, but there’s a catch…you’ve got to follow the formula. You’ve […]
Interested in working online from home? As a small online business owner who has worked from home for the last 14 years, I’ve learned a thing or two about how to prioritize, get things done with countless interruptions, and become more efficient. Online jobs, specifically work from home jobs that women can do from home […]
The age of interruption is over for Internet Marketing. If you happen to be selling anything online, the question that all internet marketing experts fail to answer for you is not: How do you get someone’s attention if you’re marketing an online business? …because that’s the easy part. The easy part is clear messaging, compelling […]
The Art of Social Media Marketing and using Pinterest for Business Is social media marketing an art? The word analytics kind of screams math to me, and as far as I'm concerned, math and art don't exactly go hand in hand. Analytics can sometimes seem overwhelming. Business owners know they should be measuring their data, […]
Ready to Learn Pinterest Marketing for Business? When you become proficient in understanding the platform, it's easy to create a life doing what you love! Wait…what?! “Your website got how many visits yesterday?” I finally got my sister’s attention. She had been rolling her eyes at me for months as I told her how Pinterest […]
Marketing KPI: What in the world does that mean?! An excerpt of this article was printed in The Reading Eagle Newspaper, Print Edition Having an effective marketing strategy isn’t only about creating brilliant and compelling visuals with educational and impactful data, it’s about understanding what numbers you should track to grow your business, or if […]
Is working from home really stressful? More and more people prefer to work from home these days. A global survey conducted in 2018 revealed that 70% of professionals globally work remotely at least once a week and 53% work remotely for at least half a week. In the US, it is projected that by 2020, […]
Pinterest for Business: Your Guide to Proper SEO + Keyword Research Are you using Pinterest for business effectively? Pinterest is a search engine, in other words, it’s a place for research and discovery, just like Google. The difference is that Pinterest is visual…in fact Pinterest is the largest visual search engine in the world! While […]
Finding Your Purpose with Blogging: Top 5 #GirlBoss Blog Niches Yes, really. This is a thing. Just search the term blogging niche ideas and you’ll see it reveals over 750 searches every single month for people looking for ideas about how to find a profitable blog topic so they can make money with a blog. […]
4 Top Email Marketing Strategies to Skyrocket Leads! Email list subscribers (ie: potential customers) think about your brand as a whole, and they’re not just thinking about how cool your emails look. In fact, even if it's only subconsciously, with every email you send (automated or not) they’re considering your products and how you communicate […]
I'm often asked: Is it too late to start a YouTube channel? With a lot of competition online, (and a lot of noise for that matter) you might be wondering if it’s too late to start a YouTube channel. The short answer is definitely not, in fact, video marketing has only just begun! According to […]
Video Marketing 101: 3 Ways to Get More Video Views on YouTube If you’re just getting started with your vlog or with your video marketing strategy, don’t worry, you’re not alone…and you’re not too late! These three powerful strategies will help elevate your video views (and probably your likes, comments, watch time and subscribers too!) […]
Looking for a list of the top Apps Parents Need to Know? You're in the right place. Do You Know What Apps Your Kids are Using? Here’s everything you need to know about 15 of the newest apps middle schoolers use that you should be monitoring on their phones, and how to keep your kids […]
No woman (or man, for that matter) ever said: I think I’ll get up at 5am, go for a run, make breakfast for everyone, get showered and dressed (in a great outfit with heals and makeup), pack lunches, drop my kids off at school, go to work for 10 hours, meet the kids at their […]
No…really…how much does it REALLY cost to start a blog or an online business? First things first…the most successful online businesses also require a blog, and if anyone tells you differently, they're either not being truthful, or they just don't know. There are various types of online businesses, and the biggest myth on the internet […]
Video Marketing Goals… We all have them, but getting started with a video strategy if you’ve never been on camera before can seem daunting! It’s not easy to get started marketing yourself and your biz on camera, but this article will provide you with some actionable tactics to help you plan your script…so that you […]
Learn how to make a transparent text background, also called a “Clipping Mask” If you want to know how to cut the text out of your background (but you have no idea where to start) you’re in the right place! This article will provide two ways to achieve transparent text against any background that you […]
What is a Sales Funnel? The process of introducing a prospective customer to your product or service by leading them through a natural progression toward purchase is called a sales funnel. Digital marketing has changed how the traditional sales funnel works because prospective customers can learn about products and services by performing their own research […]