Entries by Kate Murray

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Should I Create an Online Course or Digital Product?

So you've been thinking about making and selling your own digital products… First things first…if you want to skip reading this blog article and jump straight to the quiz, Click Here. Please note that some of the links included in this article are affiliate partner links. For more information, click here. Before actually creating my […]

List Building: How to Get it Right

Why Build a List? The first step to understanding how to structure your perfect opt-in (more commonly referred to as a lead magnet) is to determine why you're building a list in the first place. Many businesses start by creating a newsletter sign up on their website, and unfortunately, newsletters went out of style years […]

The Power of Authenticity

Nothing can replace transparency in business, and therein lies the power of authenticity. I mean, what could be better than the latest Pinterest or Facebook Ads Strategy for growing your online business? Well other than a bouquet of roses from your sweetheart for Valentine's Day…a good dose of authenticity, that's what! Whether you’re a new […]