If you plan to make money with your blog, then you'll need an option for your Email Marketing Automation. Depending upon how far along you are in your journey, you can begin with a free option such as ConvertKit, however, you will eventually have to start paying if you want to take advantage of the full features of automation. It's often more difficult to make a switch in automation systems later, so I recommend starting with ConvertKit.
There are other email marketing tools out there, but here is a little more perspective to help you decide which one is right for your business:
If you are a blogger, the best choice is ConvertKit. It's easy and intuitive to use and you can start with the free plan. It easily integrates with just about any type of website platform that you use and it's also very user friendly. HubSpot on the other hand is an ideal solution for businesses that have annual revenues in the $250,000 to $5 million category.
Content Creation Tools
Need a solution for creating visually stunning E-Books? I have two, Squribble is the solution for the most efficient way to put together your ebooks. If there were ever a tool to make things simple, this is it! The other option is Creative Market. They provide ebook themes in a similar way to WordPress Themes where you can browse a pre-made theme and simply enter your content.
Thinking of doing Webinars? Then WebinarJam is the place to go for the best software to make that possible. Sell your digital products with ease by creating a polished and profound Lead Magnet using the global industry leading software. However, if you're just getting started, your best bet is a digital marketing solution that will give you a website, landing page builder, email integration and even webinar hosting solution all in one, and that is called Clickfunnels.
Need some help with what to actually say in your ebook, webinar, or even on your blog? Then FunnelScripts is the solution! Generate headlines, blog post titles and more with the click of a button!
There comes a time when you want to forget about bitly and create your own custom URLs for link shortening. For example: https://vogue-media.com/clickmagick. Start with your own free trial.
Search Engine Optimization
The importance of good SEO to compliment any SEM efforts is incredibly under-rated. Everything needs to be optimized, and at the very least, use the free Chrome Browser Extension Keywords Everywhere.
Another free tool for good research is Answer the Public. This allows you to type in literally any question and then gain some idea of other questions that people are asking around that topic.
For those seeking a competitive advantage, the best software available is SEMRush. This is the software used by digital agencies.
Another fantastic tool that I also use for my video research is TubeBuddy.